More AI Hysteria + Repost: Spotify's Letter
Today I’m sharing a statement from Spotify’s PR team that came about a week late and fell on deaf ears. It concerns their AI policy. The whole thing should be summed up with: “SoundCloud has never used artist content to train AI models.” in the age of severe ADD and “tl;dr free Palesteinberg.”
For a week, I watched artists — including one of my favorites, Telefon Tel Aviv’s Joshua Eustis — along with collectives and unions, engage in their usual fearmongering that “AI is evil.” Sure, they’ll all use AI tools when it benefits them. Sure, AI can drive innovation in music. But could it also lead to degraded musical taste and even worse treatment of artists? It seems that is the only conversation they are having.
Honestly, this Spotify lie was a refreshing break from their recent string of posts about how Israel is supposedly preventing musicians from achieving their dreams. I wish people stopped posting fantasy over actual news. But, to be clear, I don’t mind the internet misrepresenting Spotify; the company is notorious for shortchanging musicians. I’m definitely not defending a greedy media giant here. I laugh at their claim that they put artists first.
I’m warning, once again, about internet sensationalism. People don’t read articles or “ask questions” before forming outrage-fueled opinions. This is just another example.
So no, I’m not here to talk about DJ X, the so-called AI system I use when I don’t know what to listen to. Don’t ask me whether it’s “real AI” or not. No, I’m not talking about Backstage. No, I’m not talking about potential Spotify improvements either — I already did: https://kingchill.com/guyspace/2022/2/9/spotifys-annoying And no, I’m not switching from Spotify — where I can “jam” with friends — to another app just to make a statement that musicians deserve 1 cent instead of 0.001.
Original link: https://press.soundcloud.com/249951-a-letter-from-our-ceo-clarifying-our-terms-of-use
They were smart enough to disable comments — but you can comment here.
A Letter from our CEO: Clarifying our Terms of Use
Eliah Seton; May 14 2025
To Our Artist Community,
Over the past few days, there’s been a lot of conversation about our 2024 Terms of Use update which was intended to clarify how content may interact with AI technologies within SoundCloud’s own platform.
I want to take a moment to speak directly to you—our artist community—about what’s true, what’s not, and what we’re doing next.
First, let’s be clear.
SoundCloud has never used artist content to train AI models. Not for music creation. Not for large language models. Not for anything that tries to mimic or replace your work. Period. We don’t build generative AI tools, and we don’t allow third parties to scrape or use artist content from SoundCloud to train them either.
In fact, we’ve already put protections in place like a “no AI” tag that explicitly signals content on SoundCloud can’t be used for AI training. At SoundCloud, protecting artist rights isn’t new for us and being artist-first isn’t a slogan. It’s core to who we are and always will be. It’s in our DNA.
So, what happened?
Back in February 2024, we updated our Terms of Use to clarify how we may use AI internally to improve the platform for both artists and fans. This includes powering smarter recommendations, search, playlisting, content tagging, and tools that help prevent fraud.
Our use of AI is focused on discovery—helping fans find new music and helping artists grow, starting with their first fans. That’s core to our mission. Three years ago we expanded our AI and machine learning capabilities through the acquisition of Musiio which significantly improved how we connect creators with listeners, fuel music discovery and help rightsholders identify what’s next. Since then, through First Fans, our recommendation algorithm for Artist Pro subscribers, we've delivered over 7 million track recommendations to potential new listeners, helping artists get heard faster and get discovered.
More broadly, we use AI to identify emerging talent, personalize the platform experience, and support real-time customer service, all designed to support human artists and engage real fans.
AI has been, and will continue to be, a key part of how we improve SoundCloud for the people who power it.
But here’s the thing, the language in the Terms of Use was too broad and wasn’t clear enough. It created confusion, and that’s on us. That’s why we’re fixing it.
What we’re doing now:
We’re revising the Terms of Use to make it absolutely clear: SoundCloud will not use your content to train generative AI models that aim to replicate or synthesize your voice, music, or likeness (see detailed terms below).
With the landscape changing rapidly, if there is an opportunity to use generative AI for the benefit of our human artists, we may make this opportunity available to our human artists with their explicit consent, via an opt-in mechanism. We don't know what we don't know, and we have a responsibility to give our human artists the opportunities, choices and control to advance their creative journeys.
We’re making a formal commitment that any use of AI on SoundCloud will be based on consent, transparency, and artist control.
Our position is simple: AI should support artists, not replace them. Any use of these tools on SoundCloud will continue to reflect that. You’ll see these changes reflected online within our Terms of Use in the coming weeks which can be found here.
AI is going to be a part of the changing landscape of music. It brings new opportunities, but also very real challenges. That’s why our approach will always be guided by a single principle: artist-first.
We’re going to keep showing up with transparency. We’re going to keep listening. And we’re going to make sure you’re informed and involved every step of the way. Thanks for being a part of the SoundCloud community and for holding us accountable to the values we all share.
Eliah Seton
CEO, SoundCloud
SoundCloud Revised Terms of Use as of May 14, 2025:
By uploading your Content to the Platform, you also grant a limited, worldwide, non-exclusive, royalty-free, fully paid up, license to other users of the Platform, and to operators and users of any other websites, apps and/or platforms to which your Content has been shared or embedded using the Services ("Linked Services"), to use, copy, listen to offline, repost, transmit or otherwise distribute, publicly display, publicly perform, adapt, prepare derivative works of, compile, make available and otherwise communicate to the public, your Content utilizing the features of the Platform from time to time and within the parameters set by you using the Services. We will not use Your Content to train generative AI models that aim to replicate or synthesize your voice, music, or likeness without your explicit consent, which must be affirmatively provided through an opt-in mechanism. In the absence of a separate agreement that states otherwise, You explicitly agree that your Content may be used to inform, train, develop or serve as input to artificial intelligence or machine intelligence technologies or services as part of and for providing the services. For the avoidance of doubt, neither SoundCloud nor any third party is allowed to use, copy or reproduce any Content delivered to the Platform under separate agreements, which is owned or controlled by third party rights holders (including artwork, images, logos, audio and audiovisual recordings (and any part thereof), underlying musical works and lyrics, and metadata) for the purposes of informing, training developing (or as input to) artificial intelligence technologies without authorization from the applicable rightsholders. You can limit and restrict the availability of certain of your Content to other users of the Platform, and to users of Linked Services, at any time using the permissions tab in the track edit section for each sound you upload, subject to the provisions of the Disclaimer section below. Notwithstanding the foregoing, nothing in these Terms of Use grants any rights to any other user of the Platform with respect to any proprietary name, logo, trademark or service mark uploaded by you as part of your Content (for example, your profile picture) ("Marks"), other than the right to reproduce, publicly display, make available and otherwise communicate to the public those Marks.
